Beehiiv vs ConvertKit

Meet Emily, a budding entrepreneur who recently launched her online store.

Emily was excited about reaching out to her customers through newsletters and promotions. She started off using an email marketing platform but it offered limited features.

Emily soon realized that her emails lacked personalization and failed to engage her subscribers.

She struggled to track metrics like click-through rates and open rates, making it difficult to gauge the success of her campaigns.

Determined to turn things around, Emily decided to explore alternative platforms and came across Beehiiv and ConvertKit.

Intrigued by their advanced features and user-friendly interfaces, she decided to give them a try.

Emily was thrilled with Beehiiv’s extensive collection of email templates, which allowed her to create visually stunning newsletters in minutes.

ConvertKit too, impressed Emily with its robust automation capabilities.

This is the story of Emily but like her, there are thousands of users who are struggling to get their email campaigns right.

If you are one of them too, read this till the end.

In this article, we will discuss Beehiiv and ConvertKit in detail which will help you discover their features, benefits they bring to the table, and how they can help add value to your newsletters and emails campaigns.

This will likely put an end to your never-ending woes of not being able to find the right email software.

So let’s get down to it.

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Beehiiv

Beehiiv, founded in 2021, is a relatively new player in the email marketing space.

With under 10,000 active newsletters, Beehiiv offers a user-friendly platform that focuses on helping creators nurture their newsletter growth.

Beehiiv is an all-in-one platform for newsletters that aims to help creators launch and monetize their own newsletters.

Take a look at some of its features:

• Integrated Referral Programs: Beehiiv allows you to easily set up referral programs to incentivize your audience and drive growth.
• 1-Click Audience Polls: Engage your subscribers by conducting quick and interactive polls with Beehiiv’s 1-click audience polling feature.
• Real-Time Email Verification: Ensure the accuracy of your email list by verifying email addresses in real-time, reducing bounce rates and improving deliverability.
• RSS Feeds: Automatically send your latest blog posts or content updates to your subscribers using Beehiiv’s RSS feed integration.
• Advanced Analytics: Gain valuable insights into your email campaign performance with Beehiiv’s advanced analytics, allowing you to optimize your strategy and drive better results.

Besides these, Beehiiv offers a number of monetization features which we will discuss in the subsequent sections.

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ConvertKit

ConvertKit, established in 2013, is a more mature platform used by over 600,000 creators.

It is highly regarded for its range of tools designed to help users monetize their email lists and digital products.

Some of ConvertKit’s notable features include:

• Selling Digital Products: ConvertKit enables you to monetize your expertise by selling coaching services, event tickets, digital downloads, and more.
• Landing Page and Email Templates: Choose from a diverse range of customizable landing page and email templates to create visually appealing campaigns that convert.
• Advanced Automation: ConvertKit provides advanced automation features, allowing you to create intricate workflows and personalized customer journeys.
• Wide Range of Form Options: Drive engagement and capture leads with ConvertKit’s extensive form options, including inline, modal, and slide-in forms.
• Integration Capability: ConvertKit offers seamless integration with over 100 external platforms, including Zapier, ensuring a connected and streamlined workflow.

Whether you prioritize audience growth, eCommerce capabilities, or advanced automation, both Beehiiv and ConvertKit offer valuable features.

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Pricing

Beehiiv adopts a simple and cost-effective pricing model.

They offer a free plan, perfect for those starting out with a small email list of upto 2500 subscribers.

Their paid plans include the Scale – $39/month, Max – $99/month, and the Enterprise plan which is for big businesses with a high number of subscribers.

Beehiiv also offers a 30-day free trial for its Scale and Max plan.

ConvertKit offers three pricing plans as follow:

1. Newsletter – Free
2. Creator starting at $15/month, for 300 subscribers.
3. Pro starting at $29/month, for 300 subscribers.

You also have the option to pay annually which gives you two months free.

Additionally, you can also subscribe to its 14-day free trial.

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Deliverability & Reputation

Factors like deliverability and reputation can make or break the success of your campaigns.

Both Beehiiv and ConvertKit have established themselves as reliable platforms with high deliverability rates, ensuring that your emails reach your intended recipients.

However, it is important to note that deliverability can also be influenced by other factors, such as the quality of your email list and the content of your emails.

By maintaining a clean and engaged subscriber list and crafting compelling and relevant content, you can further enhance your email deliverability.

With Beehiiv and ConvertKit, you can rest assured that your emails will have a higher chance of reaching the inboxes of your subscribers.

These platforms have built solid reputations for their commitment to deliverability and ensuring that your messages are not flagged as spam.

This leads to higher engagement rates and better campaign performance.

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Integrations

ConvertKit has significantly more robust integration capabilities compared to Beehiiv.

ConvertKit integrates with “nearly everything” and even has its own API, allowing it to connect with a wide variety of third-party tools and platforms.

In contrast, Beehiiv’s integration options are more limited. It does not natively integrate with online course platforms like Podia or Teachable, though it does have a Zapier integration and an API.

ConvertKit offers a much broader and more comprehensive set of integrations compared to Beehiiv, which has more limited native integration options currently.

ConvertKit’s extensive integration capabilities give it an advantage over Beehiiv in this area.

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Monetization

ConvertKit

ConvertKit allows creators to sell a variety of digital products directly through their platform, including downloads, email courses, coaching, and more.

It has the “lowest transaction fees in the market” for these sales.

ConvertKit also enables creators to drive recurring revenue through paid newsletter subscriptions, with options for weekly, monthly, annual, and “pay what you want” models.

It supports features like free trials on subscriptions.

In addition, ConvertKit allows creators to monetize their email lists through advertising and sponsorships.

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Beehiiv

Beehiiv offers a robust set of monetization features to help newsletter creators generate revenue from their content.

Here’s what it offers.

Paid Newsletters: Beehiiv allows you to create a premium, paid version of your newsletter. You can offer exclusive content, analysis, or community access to paying subscribers.

Boosts: This feature lets you earn money by recommending other newsletters to your audience. You get paid a commission for any new subscribers you drive to those other newsletters.

Ad Network: Beehiiv has an integrated ad network that lets you monetize your newsletter with ads from major brands. You can set your own ad rates and Beehiiv handles the ad placement and delivery.

Premium Subscriptions: In addition to a free newsletter, you can offer premium subscription tiers with additional features like exclusive content, community access, or special offers.

Referral Program: Beehiiv provides tools to incentivize your readers to help grow your newsletter. You can reward subscribers for referring new sign-ups.

Analytics and Segmentation: Beehiiv offers advanced analytics and audience segmentation to help you optimize your monetization strategies and target the right subscribers.

The platform is designed to provide newsletter creators with a comprehensive suite of monetization options to generate revenue from their content and audience.

Beehiiv’s focus is on making it easy to implement these various monetization streams within a single, integrated platform.

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Conclusion

If you are looking for a platform with a robust set of features and a strong focus on internal growth strategies, ConvertKit is an excellent choice.

With its access to the broader Creator Network and integration with tools like SparkLoop and ThriveCart, ConvertKit provides advanced capabilities for referrals, recommendations, giveaways, and networking.

On the other hand, if you prioritize an all-in-one newsletter solution that includes website and blog hosting, Beehiiv is the platform to consider.

Beehiiv’s hosting capabilities make it easier to manage and monetize your newsletters, especially for creators who want a comprehensive solution for their digital presence.

Some popular newsletters powered by Beehiiv include World Builders, The Quiet Rich, and Superhuman.

At the end of the day however, it comes down to your needs. Consider the two platforms closely and pick the one that suits you more.