Imagine launching your small business only to realize that creating a stellar online presence can demand a hefty budget.
You might find yourself scrolling through various landing page builders, weighing their features and costs.
The good news? You don’t have to break the bank to build effective, eye-catching landing pages that convert visitors into customers.
Affordable landing page builders abound, each tailored for different needs without compromising on quality.
In this article, we’ll explore ten of the cheapest landing page builders that can help you create stunning, high-converting pages without breaking the bank.
As you explore your options, you’ll find various solutions that fit your finances while empowering you to create powerful landing pages.
From platforms like Unbounce and Leadpages to Landingi and Swipe Pages, there’s something for everyone aiming to maximize their online marketing efforts.
Let’s dive in!
What is a Landing Page?
A landing page serves as a focused space designed for a specific action.
Unlike a typical multi-page website that provides extensive information, a landing page zeroes in on a single-page website format with a defined purpose.
This typically involves guiding the user towards completing a particular goal, such as signing up for a newsletter, downloading an e-book, or making a purchase.
The landing page purpose is to captivate your audience while encouraging them to take meaningful action.
By limiting distractions and providing a clear call to action, landing pages can significantly improve conversion rates.
These pages play a vital role in digital marketing strategies, helping to effectively segment audiences and tailor communications to different groups.
Also read: Leadpages vs Kartra
What Makes a Landing Page Builder Powerful?
A great landing page builder should provide a user-friendly interface that allows anyone, even those without coding or design skills, to create professional-looking landing pages quickly and efficiently.
It should have a comprehensive template library with conversion-optimized designs, a flexible drag-and-drop editor for precise customization, and real-time optimization tips to improve the effectiveness of your pages are the highlights .
The builder should also offer advanced functionalities like A/B testing to compare different variations, lead management tools to track conversions, and the ability to publish pages directly to your domain.
Additionally, a great landing page builder should be affordable and scalable to suit the needs of businesses of all sizes.
Check out: 10 Best WordPress Landing Page Builders
Cheapest Landing Page Builders
1. Leadpages
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Leadpages is a highly regarded landing page builder known for its intuitive drag-and-drop interface, making it accessible for users of all skill levels.
One of the key benefits of Leadpages is its extensive library of professionally designed templates that are optimized for conversions, allowing users to create high-converting landing pages quickly and efficiently.
This feature is particularly advantageous for solopreneurs and small businesses looking to maximize their marketing efforts without the need for extensive design or coding expertise.
The platform integrates seamlessly with over 40 third-party applications, enhancing its functionality and allowing users to connect their landing pages with email marketing tools, CRM systems, and payment processors.
This integration capability ensures that businesses can streamline their lead generation and management processes effectively.
Affordably priced, Leadpages’ Standard plan starts at just $37 per month when billed annually, or $49 per month for a monthly plan.
The plan provides 5 landing pages, unlimited traffic and leads, 1 custom domain, 200+ conversion-optimized templates, best-in-class conversion tools and standard integrations.
This pricing structure of Leadpages offers excellent value, especially when compared to more expensive competitors like Unbounce or Instapage, which can cost significantly more for similar features.
Despite some limitations in template customization, Leadpages provides a robust solution for those focused on generating leads and conversions without incurring high costs.
Overall, Leadpages stands out as a practical choice for businesses seeking an effective and budget-friendly landing page solution.
Explore: Leadpages vs OptimizePress
2. Unbounce
Create high-converting landing pages, quick & fast. Get 30% more conversions with Unbounce.
Unbounce is a powerful landing page builder that stands out for its customizable templates and advanced A/B testing features, making it a popular choice among marketers looking to enhance their conversion rates.
Unbounce offers an extensive library of professionally designed templates that can be tailored to fit various marketing campaigns, allowing users to create visually appealing and high-converting landing pages with ease.
The flexibility is particularly beneficial for businesses that require a unique look and feel for their pages to align with their branding.
The platform’s A/B testing capabilities are another significant advantage, enabling marketers to experiment with different versions of their landing pages to determine which elements drive the best results.
The data-driven approach helps users optimize their campaigns effectively, ensuring they get the most out of their marketing efforts.
Additionally, Unbounce offers dynamic text replacement, which personalizes content based on the keywords that brought visitors to the page, further enhancing conversion potential.
Unbounce integrates seamlessly with various third-party applications, including email marketing platforms and CRM systems, allowing businesses to streamline their workflows and manage leads more efficiently.
The integration capability is essential for marketers who want to connect their landing pages with their broader marketing ecosystem.
Unbounce’s pricing for its Build Plan starts at $74 per month (if billed annually). It includes landing page builder, popups and sticky bars, AI copywriting, 1000+ integrations, unlimited conversions and up to 20,000 monthly visitors.
While this pricing structure may be higher than some competitors, the value it provides through its advanced features justifies the cost for many businesses.
The platform’s robust functionality and focus on conversion optimization make it a worthwhile investment for marketers looking to maximize their return on investment.
Overall, Unbounce is an excellent choice for businesses that prioritize customization and data-driven marketing strategies, offering a comprehensive solution for creating effective landing pages.
Read this too: Best Free Landing Page Builders For Affiliate Marketing
3. Systeme.io
Sales funnels, email marketing, website builder, affiliate marketing, automation and more. With Systeme, get on top of your marketing!
Systeme.io is one of the cheapest landing page builder with a free plan on offer.
It is a comprehensive all-in-one platform that offers a powerful suite of tools for creating landing pages, managing email marketing campaigns, and building sales funnels.
One of the key advantages of Systeme.io is its affordability, with pricing starting at just $27 per month for the Startup plan, making it an attractive option for small businesses and entrepreneurs on a budget.
Despite its low cost, Systeme.io does not compromise on features.
The platform provides users with a user-friendly drag-and-drop editor for designing custom landing pages, a wide range of professionally designed templates to choose from, and the ability to integrate with third-party tools like email marketing services and payment processors.
The comprehensive functionality allows businesses to streamline their marketing efforts and save time by managing all their needs within a single platform.
Another notable benefit of Systeme.io is its scalability.
As your business grows, you can easily upgrade to higher-tier plans that offer more advanced features and increased limits on elements like the number of sales funnels, landing pages, and email contacts you can have.
The flexibility ensures that Systeme.io can grow alongside your business, providing the tools and resources you need to succeed at every stage of your journey.
For those looking to get started with Systeme.io, the platform offers a free plan that includes access to all its core features, allowing users to test the platform’s capabilities before committing to a paid subscription.
This free plan includes the ability to create up to 10 sales funnels, 10 landing pages, and send emails to up to 2,000 subscribers, making it an excellent starting point for those new to online marketing.
Also read: Fastest Landing Page Builders
4. Landingi
Landingi is an affordable, dedicated landing page builder that stands out for its extensive customization options and user-friendly interface.
With pricing starting at around $29 per month, Landingi offers excellent value for businesses looking to create high-converting landing pages without incurring significant costs.
One of the key benefits of Landingi is its vast library of over 400 customizable templates, which cater to various industries and marketing goals.
The extensive selection allows users to quickly find a design that suits their needs and customize it to align with their brand identity.
The platform’s intuitive drag-and-drop editor enhances this experience, enabling users to easily modify elements such as text, images, and layouts without any coding knowledge.
Landingi also provides advanced features that are particularly beneficial for marketers and agencies.
Users can create unlimited landing pages, utilize A/B testing to optimize performance, and incorporate dynamic content to personalize user experiences.
Additionally, the platform supports integration with over 50 popular marketing tools, including email marketing services and CRM systems, allowing for seamless management of leads and campaigns.
Another notable advantage of Landingi is its ability to host landing pages on custom domains, which helps maintain brand consistency and professionalism.
Users can also publish their pages on Landingi’s test domain before going live, ensuring everything looks perfect before launch.
Landingi does have some limitations though, such as the need to integrate landing page forms with external CRM or email marketing tools for each new lead capture page created.
However, this is a minor trade-off for the extensive features and customization options available.
Overall, Landingi is an excellent choice for serious marketers and agencies seeking a cost-effective solution for building custom landing pages.
Its combination of affordability, flexibility, and robust features provides users with the tools they need to drive conversions and grow their businesses.
Check out: Leadpages vs Kajabi
5. Instapage
Instapage is a powerful tool designed for creating high-performance landing pages, equipped with features such as real-time analytics and dynamic text replacement.
One of the standout benefits of Instapage is its real-time analytics feature, which allows users to monitor landing page performance as it happens.
The capability enables marketers to make data-driven decisions, adjusting their strategies based on live insights into visitor behavior, engagement, and conversion metrics.
By understanding how users interact with their pages, marketers can quickly identify areas for improvement and optimize their content for better results.
Instapage also excels in customization, offering a wide array of templates that can be tailored to fit specific branding and marketing needs.
The platform’s intuitive drag-and-drop editor makes it easy for users to create visually appealing landing pages without any coding skills.
Additionally, the ability to implement dynamic text replacement allows for personalized experiences, ensuring that the content aligns with the ads that brought visitors to the page.
The level of personalization can significantly enhance user engagement and increase conversion rates.
Another key advantage of Instapage is its A/B testing capabilities, which enable users to test different variations of their landing pages to determine which designs and content perform best.
Coupled with heatmaps and other user behavior tracking tools, this feature provides valuable insights that can lead to higher conversion rates and improved return on investment (ROI) for marketing campaigns.
With pricing starting at $79 per month, Instapage offers a robust solution for businesses and marketers looking to optimize their online advertising efforts and improve conversion rates.
While Instapage’s pricing may be higher than some competitors, the comprehensive features and advanced capabilities it offers justify the investment for many businesses.
The platform is particularly beneficial for larger organizations or those heavily invested in digital advertising, as it allows for the scaling of landing page experiences in tandem with ad campaigns.
Explore: 10 Best Leadpages Alternatives
6. Beaver Builder
Beaver Builder is a highly regarded WordPress page builder plugin that empowers users to create visually stunning and highly customizable landing pages and websites directly from their WordPress dashboard.
With pricing starting at just $99 per year, Beaver Builder offers an affordable solution for businesses, freelancers, and developers looking to enhance their online presence without requiring extensive coding skills.
One of the key benefits of Beaver Builder is its intuitive drag-and-drop interface, which allows users to build and edit pages in real time.
The live front-end editor enables precise positioning of images, text, and other elements, making the design process both efficient and enjoyable.
Beaver Builder provides a rich library of over 50 pre-designed templates and more than 30 customizable modules, giving users the flexibility to create professional-looking pages quickly.
Whether building a blog, ecommerce site, membership platform, or landing page, users can easily select a design that fits their needs or start from scratch.
The plugin also includes advanced features like responsive design settings, ensuring that all pages look great on any device, from desktops to smartphones.
Additionally, the plugin is optimized for SEO, helping users create websites that are easily found by search engines and drive organic traffic.
Affordability is a major selling point for Beaver Builder, especially considering that a single license allows users to deploy the plugin on an unlimited number of websites.
The flexibility is particularly beneficial for freelancers and agencies managing multiple client sites, as it allows for consistent quality and design across all projects without incurring additional costs.
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7. Wix
Wix is widely recognized for its comprehensive website building capabilities. Still, it also offers an easy-to-use landing page builder that empowers users to create effective landing pages quickly and efficiently.
Wix’s pricing starts at just $17 per month. This provides an affordable solution for businesses and individuals looking to enhance their online marketing efforts without significant investment.
One of the key benefits of Wix’s landing page builder is its intuitive drag-and-drop editor, allowing users to easily customise their pages.
The user-friendly interface enables anyone, regardless of technical skill level, to design visually appealing landing pages that align with their branding and marketing goals.
Users can choose from a wide variety of professionally designed templates tailored for different industries, making it simple to find a layout that fits their specific needs.
Wix also includes powerful marketing tools that enhance the functionality of its landing pages.
Users can leverage built-in email marketing capabilities to create targeted campaigns that drive traffic to their landing pages, helping to optimize conversions.
Additionally, the platform supports social media integration, allowing users to run targeted ad campaigns on platforms like Facebook and Instagram, which can direct traffic seamlessly to their landing pages.
Wix’s affordability is a plus point, especially considering the extensive features included in its plans.
Starting at $14 per month, users gain access to a wide array of tools that can help them establish a professional online presence and drive conversions.
The platform also offers a free plan, allowing users to create and publish landing pages without any upfront costs. It is an excellent option for startups and small businesses looking to test their marketing strategies.
Whether launching a new product, capturing leads, or promoting an event, Wix provides the tools needed to create effective landing pages that drive results.
Also read: Leadpages vs Clickfunnels
8. Tilda
Tilda is another affordable landing page builder offering a free plan.
It is a design-focused website and landing page builder that offers a unique approach to creating visually appealing and highly functional pages.
With pricing starting at just $10 per month for the paid plans, Tilda provides an affordable solution for businesses and individuals looking to establish a strong online presence without the need for extensive technical skills.
One of the standout benefits of Tilda is its extensive library of over 450 pre-designed blocks that can be easily customized and combined to create unique layouts.
This code-free format allows users to build landing pages quickly, enabling them to focus on their content and design without needing to learn complex coding languages.
The flexibility of these blocks means that users can create anything from simple landing pages to more complex websites, all while maintaining a cohesive and professional look.
Tilda places a strong emphasis on design and readability, ensuring that all pages are optimized for user experience.
The platform automatically adjusts layouts for different screen sizes, guaranteeing that websites look great on desktops, tablets, and smartphones.
Another significant advantage of Tilda is its focus on content-driven design. The platform operates on a “content first” philosophy, allowing users to structure their pages around their narratives and key messages.
The approach helps to create engaging and persuasive landing pages that can effectively convert visitors into customers.
Tilda also offers powerful integration capabilities, allowing users to connect their landing pages with various third-party tools, such as email marketing services and CRM systems.
The functionality enhances the overall effectiveness of marketing campaigns by streamlining lead capture and management processes.
The pricing structure of Tilda is designed to accommodate different needs. The free plan allows users to create a single website using a limited selection of blocks, making it a great option for those just starting out.
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9. KickoffLabs
KickoffLabs is a dynamic platform designed specifically for marketers, enabling the creation of engaging landing pages with a strong focus on viral marketing strategies.
With pricing starting at just $29 per month, KickoffLabs offers an affordable solution for businesses looking to enhance their lead generation efforts and build a robust online presence.
One of the key benefits of KickoffLabs is its user-friendly drag-and-drop landing page builder, which allows users to create visually appealing pages without any coding knowledge.
The platform offers over 60 customizable templates tailored for various marketing campaigns, including product launches, giveaways, and contests.
The extensive selection makes it easy for users to find a design that suits their needs and quickly set up a professional-looking landing page.
KickoffLabs excels in its viral marketing capabilities, providing features that encourage users to share their campaigns across social media platforms.
The built-in referral system incentivizes participants to share the landing page with their networks, allowing businesses to leverage word-of-mouth marketing effectively.
This viral boost can significantly increase the reach of campaigns, driving more traffic and potential leads to the landing pages.
Another notable advantage of KickoffLabs is its comprehensive analytics and A/B testing features.
Users can track the performance of their landing pages in real-time, gaining insights into visitor behavior, conversion rates, and overall campaign effectiveness.
This data-driven approach enables marketers to make informed decisions and optimize their strategies for better results.
KickoffLabs also integrates seamlessly with various third-party tools, including email marketing platforms and CRM systems, allowing users to manage their leads and campaigns efficiently.
The platform supports custom domains, enabling businesses to maintain brand consistency while using KickoffLabs for their landing pages.
The affordable pricing of KickoffLabs is a significant selling point, especially considering the extensive features included in its plans.
The platform also offers a free trial, allowing potential users to explore its features before committing to a subscription.
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10. Swipe Pages
Swipe Pages is a cutting-edge landing page builder that is best known for its mobile-first approach, allowing users to create fast-loading AMP (Accelerated Mobile Pages) landing pages that enhance user experience and drive conversions.
With pricing starting at just $29 per month, Swipe Pages offers an affordable solution for marketers, businesses, and entrepreneurs looking to maximize their online presence and lead-generation efforts.
One of the key benefits of Swipe Pages is its focus on speed and performance.
AMP landing pages are designed to load in under two seconds, significantly reducing bounce rates and providing users with an instantaneous browsing experience.
By leveraging Google’s AMP technology, Swipe Pages ensures that users not only enjoy a seamless experience but also benefit from improved search engine rankings and lower cost-per-click (CPC) rates for their advertising campaigns.
The platform features a user-friendly drag-and-drop builder that allows users to create visually appealing landing pages without any coding knowledge.
With access to over 80 pre-built blocks and more than 40 ROI-focused templates, users can easily customize their pages to align with their brand and marketing goals.
Swipe Pages also offers powerful integration capabilities, allowing users to connect their landing pages with various third-party applications through Zapier and direct integrations.
The functionality is essential for streamlining workflows and managing leads effectively.
Another significant advantage of Swipe Pages is its comprehensive analytics and tracking features.
Users can monitor key performance indicators (KPIs) in real-time, including form submissions, link clicks, and conversion rates.
Additionally, the platform offers a 14-day free trial with no credit card required, allowing potential users to explore its features risk-free before committing to a subscription.
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Conclusion
As it happens, not all the tools listed above offer a free plan. Even the paid plans for some, start at a high price point, so you might argue why do they then find a place on the list.
Well, the cheapest landing builders may not prove to be the cheapest in the end.
If they aren’t easy-to-use, and lack essential features, you would end up spending more, not money but time and effort.
These are some of the best landing page builders that not only offer powerful features but promise excellent performance.
The best part is that most of them offer a free-trial or money-back guarantee, so if you’re not sure of subscribing to a plan yet, try the tool first and see if it is good enough to meet your needs.
This will most likely help you invest in the right landing page builder.